They put together a short proof of concept video consisting of the character Daphne running through the woods and the higher ups at the network approved the idea. When the film The Blair Witch Project became a major success in August, it resulted in the three of them requesting if they were allowed to pool together their resources to make a satire of the cultural phenomenon. In 1999, when three different Scooby-Doo marathons were scheduled for October, three Cartoon Network animators got assigned to create individual packaging and promotion for them. It aired during Cartoon Network's Scooby-Doo, Where Are You! marathon on October 31, 1999, broadcast in small segments during commercial breaks, with the segments re-aired in their completed form, with an extended ending, at the end of the marathon. The Scooby-Doo Project is a 1999 American live-action/animated found footage horror comedy television Halloween special satirising The Blair Witch Project and the Scooby-Doo franchise.
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